Solutions

Pay-Per-Click (PPC) and Social Media Advertising

Why hire an internal IT person, when you can have an entire team of IT experts for a fraction of the cost?
Schedule a Free Consultation

SkillHubWork • Pay-Per-Click (PPC) and Social Media

Scale paid demand with clarity and control

We build full-funnel PPC and social programs across Google, Microsoft, Meta, LinkedIn, and TikTok—focused on ROAS, CAC, and pipeline.

  • ROAS+25–60%
  • CPA↓15–40%
  • Lead Quality+20–45%
  • Time-to-Impact30–60 days
🎯

Precision Targeting

Intent, lookalikes, and CRM data layered to reach buyers who convert—not just click.

🧪

Creative Sprints

Hooks, offers, and formats tested weekly across Search, Social, and Video.

⚙️

Bid Strategy Guardrails

tROAS/tCPA with negatives, exclusions, and pacing to keep spend efficient.

📊

True Attribution

GA4, CAPI, Enhanced Conversions, and LTV modeling for confident decisions.

How SkillHubWork drives impact

Service-oriented execution tied to measurable outcomes.

Faster path to revenue

Prioritize high-intent queries, matched messaging, and conversion-ready landing pages to lift pipeline early while upper-funnel scales.

Lower acquisition cost

Query hygiene, audience negatives, and smart budget reallocation reduce CPA without starving growth.

Creative that sells

Rapid sprints test angles, visuals, and offers. Winners roll out across placements for compounding gains in CTR and CVR.

Full-funnel structure

Prospecting, retargeting, and win-back sequences balance reach and monetization with frequency, sequencing, and exclusions.

Clarity in reporting

Looker/GA4 dashboards map spend → MQL/SQL → revenue/payback with weekly priorities and transparent next actions.

Policy & brand safety

Platform-aligned structure, safe placements, and creative checks protect reputation while scaling.

What we run

  • Google: Search, Performance Max, Shopping, YouTube
  • Microsoft: Search + Audience Network
  • Meta: Prospecting, Retargeting, Advantage+ Shopping
  • LinkedIn: Conversation, Lead Gen, Website
  • TikTok: Spark, Catalog, Lead Gen
  • Tracking: GA4, GTM, Enhanced Conversions, CAPI, Offline Events

Channel Mix

Last 30 Days

What you get every month

Channel management

  • Daily pacing & bid/budget changes
  • Search terms + negatives hygiene
  • Audience & placement refinements

Creative & landing tests

  • 2–4 new ad concepts per cycle
  • Headline/visual/offer A/Bs
  • Landing page recommendations

Reporting & planning

  • Weekly KPIs & next actions
  • Monthly strategy review
  • Quarterly growth plan

Engagement models

Managed Services

We run your PPC & social end-to-end: strategy, execution, creative sprints, and reporting with clear KPIs and monthly plans.

Co-Pilot (with your team)

We act as your senior performance partner—owning strategy and tests while collaborating with in-house operators and designers.

Audit & Acceleration

Deep-dive account + tracking audit with a prioritized 90-day action plan, quick wins, and guardrails for scale.

Outcomes you can measure

Typical in the first 60–120 days with continuous optimization.

ROAS+45%
CPA↓27%
CTR+33%
Lead Quality+38%

PPC & Social tools we use

  • Google Ads
  • Microsoft Advertising
  • Meta Ads Manager
  • LinkedIn Campaign Manager
  • TikTok Ads
  • GA4
  • Looker Studio
  • Google Tag Manager
  • Enhanced Conversions
  • Meta CAPI
  • Google Ads Editor
  • Optmyzr
  • Skai (Kenshoo)
  • Marin
Contact us

We manage your campaigns, so you can manage your growth.

Leverage cutting-edge marketing technology to outperform competitors.

Email us at: contact@skillhubwork.com
Your benefits:
  • Client-oriented
  • Independent
  • Competent
  • Results-driven
  • Problem-solving
  • Transparent
What happens next?
1

We Schedule a call at your convenience 

2

We do a discovery and consulting meting 

3

We prepare a proposal 

Schedule a Free Consultation